I help founders with bold ideas build clearer strategies, make sharper decisions, and scale without losing momentum.
I’m Steven Mitts — entrepreneur, builder, marketer, and strategic advisor.
If you’re building something disruptive, you don’t need complexity.
You need clarity, structure, and a partner who sees the whole playing field.
(Get a free 3-minute clarity breakdown)
For founders pushing limits & building what doesn’t exist yet.
This is for founders building something new — a disruptive product, a new category, or a bold shift in a competitive space.
You’re moving fast, making constant decisions, and carrying the pressure of getting it right. If you’re stretched thin, unclear, or stuck between big decisions, I help you regain clarity and control.
• FOUNDER PAIN CHECKLIST
When you're building fast but nothing feels simple.
If any of these hit home, you’re in the right place:
- You’re ready to launch but have no idea where your first customer will come from.
- You’ve launched… yet sales are crickets and you don’t know why.
- People show interest, but nothing converts consistently.
- You’re staring at too many opportunities and can’t tell which one actually moves the company forward.
- You’re raising money, but investors keep asking for “more clarity” or “more traction.”
- You have early wins, but scaling feels chaotic, messy, and unpredictable.
- You’re torn between building, selling, hiring, or fundraising — and everything feels urgent.
- You’re working nonstop yet still feel like you’re not making meaningful progress.
- You’re moving fast, but your strategy hasn’t been updated in months.
- You’re carrying the full weight of every decision and need real-world, battle-tested guidance.
• FOUNDER PAIN CHECKLIST
You’re not stuck because your idea is weak —
you’re stuck because the path forward isn’t clear.
Founders don’t struggle from lack of ambition. They struggle because building a company means making high-stakes decisions with limited time, incomplete data, and constant competing priorities.
Most founders know where they want to go — they just don’t know the exact sequence of moves that actually creates traction. What to do first. What to do next. And what to ignore completely.
You walk away with clarity, focus, and a practical system for making confident decisions without wasting time, money, or energy in the wrong places.
FOUNDER CLARITY
COACHING
Uncover the real issues holding you back — whether it’s strategy, positioning, GTM, pricing, fundraising readiness, execution gaps, or something deeper
Right moves. Right order. Real results.
We meet one-on-one — weekly, bi-weekly, or whenever you need support — in focused strategy sessions designed to remove noise and move your business forward.
You also get full access to my Digital Startup Playbook: a collection of proven templates, frameworks, and operating systems I’ve built, tested, and refined across real companies — not hypotheticals.
• WHAT YOU GET
Everything you need to build momentum — delivered in a simple, founder-friendly system.
Weekly or bi-weekly 1:1 strategy sessions
The Digital Startup Playbook
Dozens of templates & frameworks
A custom GTM & traction roadmap
Pitch deck & investor readiness support
Founder systems, SOPs & AI workflows
GET YOUR CUSTOM
ONE PAGER
This is yours with no obligation. It’s designed to help you make sharper, faster, and more confident decisions on your path forward.
A personalized snapshot of where you are
and the exact moves that unlock traction next.
Based on our conversation and the research I completed on your company, I’ve prepared a custom one-pager that breaks down what’s working, what’s unclear, and where the biggest opportunities are right now.
Inside, you’ll find:
- Your current positioning and traction — clearly mapped
- Strategic opportunities unique to your business
- Priority recommendations you can implement immediately
- Insights from hundreds of campaigns across multiple industries
- A simple, practical roadmap showing your next steps — whether we work together or not
"I’m a founder who has launched brands, built teams, raised capital, and operated in industries most people won’t touch. Everything I teach is rooted in real-world operating experience — not theory, not guesswork, and not recycled frameworks."
- Steven Mitts
Founders work with me because I’ve been in the pressure, the uncertainty, and the chaos — and I know how to turn it into momentum.
3–STEP PROCESS
01. Clarity Consultation
We talk through your goals, traction, and challenges — no pressure.
02. Customized Action Plan
A clean, focused strategy you can follow immediately.
03. Implementation
Execute independently or with ongoing advisory — your choice.
Read the latest from Steven Mitts
Founders usually ask…
I help you make clearer decisions, refine your strategy, and stay focused on the moves that matter. Think of it as high-level guidance, founder-to-founder — tailored to your product, market, and goals.
Consultants deliver work. I deliver clarity, direction, and strategic alignment. Instead of handing you a static report, I work with you to build a roadmap and support you as you execute it.
Founders launching new products, building disruptive ideas, entering competitive spaces, or needing alignment across strategy, growth, and decision-making. If you’re ambitious and moving fast, this is for you.
We cover your product, goals, traction, challenges, and where you feel stuck. No pressure, no sales pitch — just clarity and next steps.
A simple, focused plan outlining your GTM, positioning, messaging, model clarity, and the actions that actually move the business forward. No fluff — only what matters.
Yes. If you’re raising capital, I help you sharpen your story, simplify your numbers, and prepare a deck investors can understand and trust.
Both. You get high-level strategic clarity and real-time direction, plus practical feedback on decisions, messaging, positioning, partnerships, and growth moves.
Weekly or bi-weekly depending on your needs. You also get async support for quick decisions and feedback between sessions.
Yes. Some founders prefer to execute independently. Others stay on for ongoing advisory. Either path works — the goal is clarity and confident execution.